Bronwyn Durand
Who is who
Bronwyn Durand’s early foundations were as an account manager for small advertising agencies where any type of customer was serviceable and delivering all solutions was the order of the day. Her career developed through bigger and more formal agencies with global ties and blue chip clientele; as well as clientside as a marketer and in marketing information.
Her clients have been from most industries, with special emphasis on supporting services for small business and business to business. Bronwyn has a particular interest in full service, direct marketing and emarketing.
Bronwyn is a firm believer in priming all aspects of a business to be marketing focused, allowing a potential customer or customer to respond to the company as a whole, through their journey from prospect to returning customer. Simply put, how your company behaves can achieve your marketing goals. So its not always about what you spend, if anything, but also how you deliver it.
As an entrepreneur, Bronwyn cannot divorce marketing from the bigger commercial picture. Marketing’s purpose, ultimately is to sell more, sell it more effectively and allow you to stand out from your competitors. Whatever you spend or do to market your business.
