10 Considerations before paying for an online directory listing

Does everyone have a directory these days?

It seems that everyone is looking for the best list to be on, and everyone is professing to be the best list to be on.

Brand loyalty envy

I was tickled to see a bumper sticker on the back of an original blue mini while driving this morning. It said simply:

100% BMW free

I wasn’t always a fan of BMW’s, but I have always been a fan of Minis.

As much as I respect the brand value of BMW, something appeals to me that this [...]

Even commuting inspires marketing ideas

A simple journey into London can even present some marketing strategies that are worth evaluating for their relevance to your new or small business.

Educating customers

Public transport companies have the enviable position of being indispensable to the majority of their customers, and so they have several advantages. They spend very little effort in educating their customers [...]